Paramore has been around for three years, and for some reason they escaped my awareness until now. Perhaps they were filed under Emo, in that dark brooding corner of styles where I seldom visit.. But from what I see so far, they defy categorization or comparison.
With their pop hooks and indie looks, they are completely unfussy and unpretentious. Hayley Williams is a distinctive and charismatic singer who is endlessly watchable, with her soaring vocals and gaze of green eyes framed by bright orange hair.
In this this manufactured pop world of the here and now, this laid back, direct, pure and simple video seems to come from an alternate universe. There is a genuine relaxed rapport in the band, who seem like they really are playing at a great house party. There is a small inner story of a couple they cut away to, that does not distract from the performance. The two actors are a couple in real life, and the guests at the party really are friends and family of the band, as shown in this behind the scenes making of the video promo:
There are many accounts online of how they are really a good live band where the performances match or surpass the recordings. This particular song comes with a built in sing-along chorus embedded in the studio version, confirmed by this acoustic radio show performance.
I was struck with how sincere and grateful they are for their success in this Synthesis.net interview with Hayley. Also it wasn't until this Singing Success interview about her and her career-long vocal coach, when I was suprised to find out she was so young when the first album came out. Maybe this is where all the Hannah Montana fans could have focused their attention and admiration - on a real band, with a real girl singer that has a good voice and a persuasive performance power.. who can still keep it real in everyday life.
Paramore - Official Site
http://www.paramore.net/
Paramore - MySpace
http://www.myspace.com/paramore
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